Product merchandising

Modified on: Wed, Oct 30, 2019 at 3:34 PM


Searchanise has adjustable Merchandising rules for products, tags, and categories.

Merchandising rules for products

Searchanise supports 5 types of product merchandising:

  • No — no promotion, the product is shown as it is in the search.
  • Always — the product is always at the top of the search results no matter what the buyer typed.
  • On Match — the product will be at the top of the list if it’s included in the search results.
  • Keywords — the product will be at the top for particular keywords typed in the search box.
  • Last — the product will be at the end of the list if it’s included in the search results.


To configure your product promotions go to the Merchandising tab in the Searchanise control panel. Here are your current merchandising rules.


To create a new rule click on the + button.



Find the necessary products using filters.



Change the product ranking in the search results by choosing one of the promotion options. By default, all the products have No options that mean no promotions.


E.g. We’ll make our product “Hill’s Canine Vetessentials Adult” to be always on the first place in the Search results widgets.




Note: for the “Keywords” option keywords must be specified. This merchandising rule won’t work without them.

The Date range option allows you to set the Merchandising for a fixed amount of time you need it. If this setting wasn't used, Merchandising rules for the item work until you delete the rule.
To set up a date range, check the tick box right next to the UTC and click on the input field beneath it. You can choose between 5 periods: Today, Tomorrow, Next week, Next month, and Custom range.

After changes were saved, please wait for indexation to complete or do it manually by clicking the Force re-indexation button in the Dashboard section.

Go to the storefront after the indexation complete, and try to enter any phrase in the search box. The first product in the search results is “Hill’s Canine Vetessentials Adult”.




Merchandising rules based on product tags 

Searchanise allows you to promote products using their tags.
Tag merchandising also has 5 types of rules: No, Always, On Match, Keywords, Last. 

After the + button was clicked input fields for tags will appear. Specify your tags in them and choose ranking rules.

As an example, we added the promo tag to one of the products Hill's Nature's Best Kitten con Pollo. And specified its tag in the Merchandising section with the Always rule.

Note: for the “Keywords” option keywords must be specified. This merchandising rule won’t work without them.

The Date range option allows you to set the Merchandising for a fixed amount of time you need it. If this setting wasn't used, Merchandising rules for the item work until you delete the rule.
To set up a date range, check the tick box right next to the UTC and click on the input field beneath it. You can choose between 5 periods: Today, Tomorrow, Next week, Next month, and Custom range.

After changes were saved, please wait for indexation to complete or do it manually by clicking the Force re-indexation button in the Dashboard section. 


 


As a result, we can see that our product being displayed at the top of the list even if the search term doesn't match it.


Merchandising rules for collections

As we mentioned earlier, Searchanise allows you to not only have merchandising on single products but even the whole collections. Collection merchandising also has 5 types of rules: No, Always, On Match, Keywords, Last. 

After the + button was clicked, you will see collections with No rules. You can choose merchandising rules in the Ranking dropdown.

In our example, we will make the "Canned animal food" collection appear with the Keyword 'conserved'.

The Date range option allows you to set the Merchandising for a fixed amount of time you need it. If this setting wasn't used, Merchandising rules for the item work until you delete the rule.
To set up a date range, check the tick box right next to the UTC and click on the input field beneath it. You can choose between 5 periods: Today, Tomorrow, Next week, Next month, and Custom range.

After saving changes, please wait for indexation to complete or do it manually by clicking the Force re-indexation button in the Dashboard section.

Now if we type conserved in the search bar our whole collection appears before any other results.


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